Plans and Pricing

Whether you're just starting out, or a seasoned pro in the know, choose the pitching plan that suits you best.

The plans below require having a user account with SourceBottle

Create your account

Free

A$0.00forever

The perfect place to start for emerging experts.

What's included?

  • FREE Expert Profile
  • FREE listing in the Expert Directory
  • FREE media call outs delivered to your inbox
  • FREE keywords...up to 10 keywords to get you noticed

No Pitch! No Pay!

A$25.00 monthly

Flexible option for niche experts who have fewer expected opportunities. You only pay when we pitch.

What's included?

  • Everything in the FREE plan plus:
  • You choose your limit...our team pitches your Expert Profile to up to 3 relevant call outs per month
  • Up to 20 keywords for more visibility
Best Value

Unlimited Pitches

A$65.00 monthly
A$650.00 yearly

Maximum exposure for in-demand experts who want the best value option.

What's included?

  • Everything in the FREE plan plus:
  • UNLIMITED pitching of your Expert Profile to call outs that match your expertise
  • UNLIMITED keywords for maximum visibility
  • PRIORITY listing in the Expert Directory
  • ELIGIBLE for featured promotion on the home page, plus socials

Agency

A$130.00 monthly
A$1,300.00 yearly

Built for PR Professionals managing multiple experts.

What's included?

  • Everything in the UNLIMITED plan plus:
  • Up to 5 Expert Profiles per plan
  • UNLIMITED pitching across all client Expert Profiles
  • UNLIMITED keywords across all client Expert Profiles
  • PRIORITY listing in our Expert Directory for all client Expert Profiles
  • ELIGIBLE for featured promotion on the home page, plus socials for all client Expert Profiles

Note: We've shifted from a purely automated pitching service to a hands-on, human-driven pitching service. Our dedicated pitching team now goes the extra mile, searching our Expert Directory to make the perfect match. This means getting you in front of the right journalist at the exact time they're looking for someone just like you.

Not sure what to choose? Compare our plans.

Free No Pitch! No Pay! Unlimited Pitches Agency
A$0.00 A$25.00 A$65.00 / A$650.00 A$130.00 / A$1,300.00
forever per pitch per mth / yr per mth / yr
Perfect start for emerging experts. Enhanced visibility for experts wanting publicity. Maximum exposure for in-demand experts wanting publicity. *For PR Pros*: Maximum exposure for in-demand expert clients (up to 5 Expert Profiles).

WHAT'S INCLUDED

Get now
Create Expert Profile Yes Yes Yes Yes
Respond to unlimited call outs in Drink Up! Alerts Yes Yes Yes Yes
Expert Profile keywords 10 20 Unlimited Unlimited
Expert Profile Directory listing Basic Listing Basic Listing Priority Listing Priority Listing
Pitch your Expert Profile to the media No Yes Yes Yes
Number of pitches N/A Up to 3 Uncapped Uncapped
Access to Exclusive Content No Yes Yes Yes
Access to Private Facebook Group No Yes Yes Yes
Access to Helpdesk support No No Yes Yes
Eligibility to be featured on home page No No Yes Yes
Yearly plan option (and get 2 months free) No No Yes Yes

Frequently Asked Questions

  • I am concerned about the relevance of the pitches.

    Our team meticulously matches your expertise with each journalist's needs, using the keywords you provide. This ensures that pitches are highly relevant and targeted.

  • Can you explain the 'No Pitch, No Pay' Plan?

    Under our ‘No Pitch, No Pay’ Plan, you will only be charged if we hand-pitch your profile in response to a call out. This means your Profile will be featured in an email to the relevant journalist/blogger/media professional searching for someone with your expertise.

    If no pitches are made on your behalf in a given month, you won't pay a cent.

  • What does the 'Unlimited Pitches' Plan include?

    The 'Unlimited Pitches Plan' allows you to have an unlimited number of pitches per month at a flat rate.

    (Best suited to in-demand experts with more than 3 pitches expected per month.)

  • Are there any special plans for agencies?

    Yes, agencies can take advantage of this service for their clients through our 'Unlimited Pitches/Unlimited Clients Plan'. Again, there is no pitch guarantee.

  • Can I set a maximum budget for pitching each month?

    Yes, you have the option to set a maximum budget/ceiling you're willing to spend each month on pitches.

    This ensures you never exceed your allotted PR and publicity spend. See 'How does the pricing structure work for individual pitches?' above for details.

  • Can I cancel or change my subscription plan at any time?

    Yes, you can change or cancel your subscription plan at any time to better fit your needs and budget.

  • What if my field is not in high demand?

    Even if your field is niche, our pay-per-pitch model guarantees you only pay for the pitches made. This means no risk and only opportunities to grow your media presence.

  • How does the pricing structure work for individual pitches?

    For individual experts, we have a tiered pricing system (based on the number of pitches) OR our flat-fee subscription 'Unlimited'.

    Under our ‘No Pitch, No Pay Plan’, you can select from the following options

    • 0 pitches per month: FREE
    • Up to 1 pitch per month: $25 + GST
    • Up to 2 pitches per month: $50 + GST
    • Up to 3 pitches per month: $75 + GST
    Please note, these are introductory prices only and subject to change.

    Under our 'Unlimited Pitches Plan', you pay a flat fee regardless of the number of pitches made on your behalf.
  • How are experts selected for pitches?

    Our (living, breathing, human) sourcing expert team handpicks experts from our Expert Directory, only choosing those who we believe 'best match' the call out’s specific needs.

    This selection is based on the details and expertise outlined in the Profile, in particular the keywords nominated, expertise outlined, short story provided, image used and location of the expert.

  • What happens if I decide to reduce the number of pitches in a month?

    You can adjust your pitch count as needed. The amount you pay for the subsequent month will be adjusted (up or down), depending on your new plan.

  • Is there a guarantee my pitches will result in publicity?

    While we can ensure that your Expert Profile is pitched to relevant media call outs, we cannot guarantee that this will result in publicity, as final content decisions rest with the media outlets/professionals concerned.

  • How do I know which call outs you’ve pitched my profile to?

    Whenever your Expert Profile is included in a pitch, you will automatically receive a notification from us, by email.

    This email will include details of the call out and the matched keywords used in the search.